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Posts Tagged ‘Clorox’

CSR Cred

Posted by Sharee on November 17, 2008

Corporate social responsibility (CSR) has been coming into its own over the past several years. It’s getting more sophisticated — moving beyond matching donations to an employee’s favorite charity to more complex projects like sponsoring and developing primary and secondary school curriculum.  

Just to be clear, CSR projects should all have one thing in common: Read the rest of this entry »

Posted in marketing, strategy | Tagged: , , , , , | Leave a Comment »

 
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